Search Engine Optimization (SEO) Course
Search Engine Optimization (SEO) Course in Mumbai
What is SEO, ON page, OFF page techniques and How to do SEO of a website?
SEO stands for Search Engine Optimization.
For understanding Search Engine Optimization we need to first understand what Search Engines are.
Search engines are programs built by companies like Google, Yahoo, Bing etc. They are directories which hold data related to different websites or blog in their system with related information of different niche. The search engine shows up the relevant website when a searcher search using the keywords or his queries.
The most popular search engine as we know is Google. Shown below is an image of Google search. Here we are searching for “laptop under 30000” and we get relevant result from google answering our query.
SEO Types:
- Local SEO
- SEO or Generic SEO
- Images SEO
- Video SEO
SEO Parts:
SEO is divided into 2 parts:
- ON Page
- OFF Page
ON Page
ON page is defined as changes done to website pages for optimization so search engines can understand what the website is about and also enhance user experience. ON page is very important, if you do proper ON page SEO you have won 60% of SEO battle and definitely your website would rank higher in search engine.
OFF Page
OFF page is another important factor in seo of a website. OFF page seo can be termed as building links to your website from external or other websites. There are various techniques which we teach to do an off page seo.
Digital Marketing Learners Academy (DMLA) digital marketing course training institute offers one of the best and 100 % practical Search Engine Optimization (SEO) course training in Mumbai. SEO course taught to student is complete in depth with hands on experience.
Highlights of Course:
- Website SEO Analysis
- On page Optimization techniques
- Keyword research using different tools
- Title, Description creation ideas and tools
- Image Optimization
- Improve page load speed
- Free SEO tools
- OFF page optimization techniques
- Sitemap creation
- Robots.txt file creation
- Google Webmasters
- Submit website to Google
- Crawl and fetch techniques
- Google Analytics setup
- Reports to check website SEO status
- SERP analysis
- Link Building Techniques
- Directory Submissions
- Social Bookmarking
- Article Submissions
- Forum Submissions
- Social media usage for SEO
- Videos SEO
- PPT Slide sharing for SEO
- WordPress SEO
- Content writing for SEO and more.
We can say that using this techniques one can easily rank his blog or website. This SEO techniques are proven tactics used in Digital Marketing industry and are result driven. Call us today to start learning and become SEO Certified Expert. Fees Rs.8000/- (All Inclusive of training, certification and notes).